Beachbound
Quiet white-sand beach with palm trees beside the turquoise sea

Privacy Policy

This policy explains what personal information Beachbound collects when you use our website, send an enquiry, sign up for our newsletter or book a holiday with us, how we use it, and the choices you have, in line with the Protection of Personal Information Act, 2013 (POPIA).

About Your Information

Who We Are

Beachbound is a travel agency based in Cape Town, South Africa, specialising in beach and island holidays. We are the responsible party for the personal information described in this policy.

Our Information Officer can be contacted at info@beachbound.co.za for any question or request about your personal information.

Information We Collect

Enquiries: when you send an enquiry, we collect your name, email address and phone number, and details of the holiday you are interested in, such as destination, departure airport, travel dates, number of nights, the number of adults and children travelling, children's ages, your budget, and anything else you choose to tell us. Name, email address and phone number are needed for us to reply with a quote; the other details help us find suitable options.

Children's ages: we ask for the ages of children travelling so that we can quote correctly, as prices and room types depend on them. By including them, you confirm that you are the parent or guardian of those children, or are authorised by them to share this information.

Newsletter: if you tick the newsletter box or sign up for our newsletter, we collect your name and email address. Signing up is optional and the box is never ticked for you.

Bookings: if you go ahead with a booking, we collect the details our suppliers need to confirm it, such as the full names, dates of birth and passport details of everyone travelling, and any dietary, medical or accessibility requirements you tell us about.

Health information: details of medical conditions, disabilities or pregnancy are special personal information. We only collect them if you choose to give them to us, and only use them to arrange your holiday with the relevant suppliers.

Website use: if you accept cookies, we collect information about how you use our website, such as the pages you visit, the device and browser you use, and how you arrived at our site.

How We Use Your Information

To reply to your enquiry, prepare quotes, and contact you about your enquiry.

To make, manage and change bookings with airlines, resorts, tour operators and other suppliers on your behalf.

To send our newsletter and offers, only if you have signed up. You can unsubscribe at any time using the link in every newsletter, or by emailing us.

To understand how our website is used and to measure our advertising, only if you have accepted cookies.

To keep records that the law requires, such as financial and tax records.

Cookies and Visitor Tracking

Cookies and Analytics

We use Google Analytics, Google Ads and Google Tag Manager to see how our website is used and to measure our advertising. These tools use cookies.

When you first visit our website, we ask whether you accept these cookies. Until you choose Accept, Google is told not to store analytics or advertising cookies. You can change your choice at any time using the Cookie settings link at the bottom of every page.

Google processes this information under its own privacy policy, available at policies.google.com/privacy.

Anonymous Visitor Counting

Separately from Google, we count visits to our website ourselves, without cookies and whether or not you accept them. Nothing is stored on your device.

When a page opens, your browser tells us which page it is, the website you came from (only its name, such as google.com) and, if the link had them, its campaign tags. To tell how many different people visited each day, we combine your IP address and browser details with a random value that changes every day and turn them into a code that cannot be turned back. We never store or log your IP address or browser details, and the daily value and codes are deleted every day, so a visit cannot be traced back to you or linked to another day.

We keep only totals, such as how many pages were viewed each day, which pages were most popular and where visitors came from. These statistics contain no personal information, and we delete them after 30 days.

Sharing and Storing Your Information

Who We Share It With

We do not sell your personal information.

Suppliers: to make a booking, we share the necessary details with the airlines, resorts, tour operators, transfer companies and other suppliers providing your holiday. Many of them are outside South Africa, in the country you are travelling to.

Service providers: our website and enquiry records are hosted by Google Firebase, enquiry and newsletter emails are sent through Brevo, and website analytics are provided by Google. They process your information on our behalf and only as needed to provide their services.

Authorities: we may disclose information where the law requires it, for example to comply with a court order.

Information Sent Outside South Africa

Some of the services we use store information outside South Africa: Google Firebase in the United States, and Brevo in the European Union. Booking details are also sent to suppliers in the countries you travel to.

We only use providers that are bound by data protection laws or agreements that give your information a level of protection substantially similar to the Protection of Personal Information Act, 2013. Where a booking requires sending your details to a supplier abroad, this is necessary to perform the booking you asked for.

How Long We Keep It

We keep enquiries for as long as we need them to follow up and quote, and for up to two years afterwards in case you come back to us.

We keep booking and payment records for at least five years, as required by South African tax law.

We keep your newsletter details until you unsubscribe.

When we no longer need your information, we delete it or make it anonymous.

How We Protect It

We take reasonable technical and organisational measures to protect your personal information against loss, misuse and unauthorised access, including encrypted connections to our website and restricted access to our records.

If we believe your personal information has been accessed by someone without authority, we will notify you and the Information Regulator as required by law.

Your Rights and Updates

Your Rights

You may ask us what personal information we hold about you and to see it.

You may ask us to correct, update or delete your personal information.

You may object to us using your personal information, and you may withdraw your consent at any time, including for the newsletter and for cookies. Withdrawing consent does not affect anything we did before.

To make a request, email info@beachbound.co.za. We may ask you to confirm your identity first.

If you are not satisfied with how we handle your personal information, you may lodge a complaint with the Information Regulator (South Africa) at www.inforegulator.org.za.

Changes to This Policy

We may update this policy from time to time. The current version is always published on this page. This policy was last updated on 4 November 2026.